How to Get Venture Funding, page 1

Executive Summary

To many, the process of obtaining venture funding is a mystery. What is it? Does my business need it? How do I get it? What are the alternatives?

This briefing tells you what you need to know to successfully obtain venture funding, and it reveals “the man behind the curtain,” the kind of person from whom you’ll be trying to obtain funds. Topics covered include who should seek venture funding and how to find the right venture capitalist. The briefing explains the materials you will need to conduct a successful VC pitch. It presents information about what venture capitalists are looking for, and it prepares you for the questions that most VCs will ask. Special attention is given to obtaining funding in today’s challenging environment.

Venture funding is validation of an idea or of an early-stage business. In addition to providing you with the funds to develop your idea, obtaining it means that a professional organization has put its own money on the line because it believes that your business is on track to becoming a real entity with a life of its own.

As an officer in technology companies, I have helped obtain venture funding. As a strategic technology consultant, I have evaluated technologies and business plans for venture capitalists and have helped start-ups obtain funding. Based on my personal experiences with venture funding, and on conversations with venture capitalists, this briefing is intended for entrepreneurs interested in obtaining venture funding and for those who are curious about the venture funding process.

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