How to Get Venture Funding, page 25

Executive Summary, continued

Business Status and Management

Headquartered in Berkeley, California, SmartHouse currently has forty-two employees. Our executive team has leadership experience in the software, networking and home construction industries. Our executive team and several individual investors who are prominent in the wireless networking and home construction industries have financially backed us. We are currently conducting a substantial number of tests with new-home construction vendors, and we have inked strategic partnership deals with appliance vendors, home security companies and others. In other words, we are ready to roll out our products. We are seeking $10 million dollars in venture funding so that we can quickly become the dominant player in this space.

Slide Show

The slide show, sometimes called a “deck,” is extremely important. No doubt, you’ll find it constantly changing as your business gets new customers, moves in unexpected directions and goes through the changes that impact all fledgling ventures.

You should create a template for your slide show. That will give you an aura of consistency. (You may end up giving multiple slide shows to one VC, for example, one on your technology and one on your strategic marketing plan.)

It’s probably a good idea to enlist professional design help in creating the company slide show template. You may also wish to outsource slide show graphics creation.

Continued next page

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